Vision, Mission & Values


  • Deliver a new look everyday through smart buying
  • Making customers happy by providing quality at affordable prices


  • To satisfy our customers with the range, quality and the value of the products we offer
  • To provide quick and time-saving service
  • To create value for our stakeholders, employees and customers
  • To be the trendsetter in evolving delivery formats, creating retail reality and making consumption affordable for all customer segments—classes and masses
  • To be efficient, cost-conscious and committed to quality in every venture undertaken

Core Values

  • Providing an excellent environment for employees and customers
  • Integrity
  • Honesty
  • Team Work
  • Commitment